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Flexion Mobile launches Chapters on Amazon App Store
The launch makes Flexion one of the biggest game publishers on the Amazon App Store
LONDON, 3rd of June, 2020 - Flexion Mobile Plc (Nasdaq: FLEXM), the Android games distribution company today announced that it has launched Chapters: Interactive Stories on the Amazon App Store. This marks the 5th Google Play Top 100 US grossing game launched by Flexion on the Amazon App Store since the collaboration with Amazon began in 2017. The company also announced that Amazon App Store is its biggest app store partner in terms of revenue generated to its developers and that monetization per user is generally higher than on Google Play.
"User acquisition has become a critical part of every developer's life and it is very competitive and costly. That's why distribution through stores such as Amazon App Store is becoming increasingly attractive for many developers", says Jens Lauritzson, CEO of Flexion Mobile.
Amazon App Store was one of the first to launch on Android in 2011 and is the most known alternative to Google Play. It is available in more than 200 countries.
"There is a lot more to it than just launching and technically supporting a game. Each store has its own processes and tools and Amazon App Store in particular offers developers a range of great marketing tools. We invested early into the growing ecosystem outside Google Play and can help developers maximise this opportunity", says Jens Lauritzson.
Flexion is the leader in game distribution to new stores and makes it easy for game developers to get their games onto Amazon App Store as well as many other stores.
The agreement with Crazy Maple Studios for Chapters: Interactive Stories was announced on the 28th of January 2020.
This information was distributed by Cision http://www.cisionwire.se/